Coverings 2024
Educational Partners

Coverings has teamed up with some of the brightest minds in the industry to bring tile, stone, and design professionals even more educational content live from Atlanta. In addition to Coverings’ regular robust education program, these co-located learning opportunities will provide attendees critical resources and information to keep current in today’s highly competitive marketplace.


Green Builder Media

Housing 2.0

Tuesday, April 23, 9:00 AM – 5:00 PM
Separate registration required

Presenter: Sam Rashkin, former Chief Architect at the DOE and considered to be the father of EnergyStar

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Sam Rashkin has earned an international reputation for his work engaging thousands of homebuilders as national director for ENERGY STAR Certified Home and Chief Architect with the U.S. DOE Building Technologies Office directing Zero Energy Ready Home. Over two-and-a-half million high-performance homes have now been certified under these programs.

However, through his decades of experience, research, and detailed observations, Sam has learned that high-performance is not nearly enough to meet future homebuyer expectations. Recent studies show that user experience leaders compared to laggards realize 3X greater return to investors and 3X greater resilience during downturns. That’s why Sam’s latest work and new book, “Housing 2.0 – A Disruption Survival Guide,” focuses on making high-performance builders industry leaders by providing them a comprehensive framework for optimizing the housing user experience.
Through all this experience, Sam has been recognized for his contributions to sustainable housing including the Energy and Environmental Building Alliance (EEBA) Legend Award in 2019, Hanley Award in 2012, and Professional Builder Achievement Award in 2002. 

During his 20-plus years as a licensed architect, Sam specialized in energy efficient design and completed over 100 high-performance residential projects. He has served on national Steering Committees for USGBC’s LEED for Homes, NAHB’s Green Builder Guidelines, EPA’s Water Sense label, and EPA’s Indoor airPLUS label. In addition to his books, Sam has also written hundreds of published articles, technical papers, reports, and seminars; and contributed to other books on energy-efficient and green construction. Sam loves housing and has made it his life’s work.

Green Builder Media and building industry luminary Sam Rashkin (former Chief Architect at the DOE and considered to be the father of EnergyStar) are offering Housing 2.0, a pioneering training and education program focused on disruption in the housing industry. Sam will be presenting the Housing 2.0 fundamentals in a one-day session on Tuesday, April 23 at the Georgia World Congress Center in Atlanta, GA.

The Housing 2.0 curriculum has been designed to teach building professionals how to design and build more sustainable homes at a 30 to 70 percent cost savings, and how to navigate the intense challenges that are plaguing our sector (including labor shortages, material shortages, and skyrocketing material costs). From initial design all the way through the customer experience, Housing 2.0 will change your business!

During the workshop, Sam will cover:

  • Housing Disruption: Why the timing is great to evolve your business now
  • Optimizing Community
  • Optimizing Design
  • Optimizing Performance
  • Optimizing Quality
  • Optimizing Sales
  • How to apply all of this to your business!

The program is getting rave reviews.  Check out the feedback from past participants.

University of Ceramic Tile and Stone

How to be a Professional Architectural Sales Rep to Develop ‘Bullet Proof’ Specifications and Get the Order

Monday, April 22, 1:00 – 5:00 PM

Separate registration required.

Presenters: Donato Pompo, president of the University of Ceramic Tile and Stone and Ceramic Tile And Stone Consultants

Vince Moiso, principal and president of Oceanside Glass & Tile

The focus of the 4-hour live classroom training is to teach the fundamentals in being a professional and successful architectural sales representative. In doing so, we will explain and dissect the ingredients to developing a “Bulletproof Specification”, which are specifications that are resistant to value engineering and substitutions. 

We will discuss how to identify and target architects and projects that are likely to require a substantial amount of tile and stone. We will teach the key communication tactics and skills needed to develop relationships and loyalty with architects to get specified, and with tile contractors to honor the specification. Finally, we will provide the strategies to tracking a specification in a way that will help ensure that you do get the order.