Coverings has teamed up with some of the brightest minds in the industry to bring tile, stone, and design professionals even more educational content live from Atlanta. In addition to Coverings’ regular robust education program, these co-located learning opportunities will provide attendees critical resources and information to keep current in today’s highly competitive marketplace.
Green Builder Media
Tuesday, April 23, 9:00 AM – 5:00 PM
Separate registration required
Presenter: Sam Rashkin, former Chief Architect at the DOE and considered to be the father of EnergyStar
Green Builder Media and building industry luminary Sam Rashkin (former Chief Architect at the DOE and considered to be the father of EnergyStar) are offering Housing 2.0, a pioneering training and education program focused on disruption in the housing industry. Sam will be presenting the Housing 2.0 fundamentals in a one-day session on Tuesday, April 23 at the Georgia World Congress Center in Atlanta, GA.
The Housing 2.0 curriculum has been designed to teach building professionals how to design and build more sustainable homes at a 30 to 70 percent cost savings, and how to navigate the intense challenges that are plaguing our sector (including labor shortages, material shortages, and skyrocketing material costs). From initial design all the way through the customer experience, Housing 2.0 will change your business!
During the workshop, Sam will cover:
- Housing Disruption: Why the timing is great to evolve your business now
- Optimizing Community
- Optimizing Design
- Optimizing Performance
- Optimizing Quality
- Optimizing Sales
- How to apply all of this to your business!
The program is getting rave reviews. Check out the feedback from past participants.
University of Ceramic Tile and Stone
How to be a Professional Architectural Sales Rep to Develop ‘Bullet Proof’ Specifications and Get the Order
Monday, April 22, 1:00 – 5:00 PM
Presenters: Donato Pompo, president of the University of Ceramic Tile and Stone and Ceramic Tile And Stone Consultants
Vince Moiso, principal and president of Oceanside Glass & Tile
The focus of the 4-hour live classroom training is to teach the fundamentals in being a professional and successful architectural sales representative. In doing so, we will explain and dissect the ingredients to developing a “Bulletproof Specification”, which are specifications that are resistant to value engineering and substitutions.
We will discuss how to identify and target architects and projects that are likely to require a substantial amount of tile and stone. We will teach the key communication tactics and skills needed to develop relationships and loyalty with architects to get specified, and with tile contractors to honor the specification. Finally, we will provide the strategies to tracking a specification in a way that will help ensure that you do get the order.