- March 30 - April 2, 2026
- Las Vegas, Nevada
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Coverings is the premier event in North America for tile and stone distributors, retailers, contractors, installers, specifiers, and fabricators. With a range of budget-friendly options, from digital to promotional branding and large-scale activations, Coverings ensures that your company will make a lasting impression.
Our dedicated sales team is here to assist you in creating customized sponsorship packages tailored to your needs, helping you connect with the right audience at Coverings 2026, March 30-April 2 at the Las Vegas Convention Center.
BONUS EXPOSURE! Exhibitors that purchase sponsorships totaling $5,000 or more will receive Club Level benefits. Click here for details.
You Are Here Board – $4,500
Have your brand message alongside a You are Here Board located in the convention center lobby near the show floor entrance. Receive a full panel designed by you as well as your booth highlighted on the map.
Coverings T-Shirts – $6,500
Sponsor the exclusive Coverings t-shirts worn by tile & stone pros during and after the show. Your logo will be featured on 500 shirts distributed from key show areas and your booth. Includes contact list of attendees receiving a t-shirt and final design approval.
Show Bags – $12,000 (Each / Max of two sponsors)
Get year-round exposure—your branded tote bag will be carried by all registered attendees at the show and beyond. Sponsor provides 10,000 bags for distribution.
Digital Mobile Signs – $3,700 (Max six opportunities)
Displayed on a 6.7 ft tall digital LED posters located in the lobbies, receive a 10-second spot on a 100-second loop.
New – Digital Poster Walls – $7,000
Make a powerful statement by showcasing your brand on three prominent digital displays in the main Coverings lobby. Your dynamic 8-second message will rotate across all three massive signs on a 3-minute loop, ensuring maximum visibility throughout the event. This premium exposure opportunity will drive traffic to your booth while reinforcing your position as a major player in the tile and stone industry.
Grand Lobby – North
Grand Lobby – Central
Grand Lobby – South
New – Exhibitor Package – $500
Exhibiting at North America’s largest tile and stone event can be overwhelming, especially for first-time exhibitors. To help you elevate your visibility and make the most of this opportunity, Coverings has specially designed the Exhibitor Package add-on. For just $500, new Coverings exhibitors can receive:
New – Innovation Wall – $1,000
Be a part of the Innovation Wall prominently displayed in high traffic area near registration. Sponsor logo will also be placed on the website. This eye-catching area is comprised of 20-30 panels to include:
New – Wifi – $25,000
Secure the most essential touchpoint at Coverings as the exclusive WiFi sponsor. This premium sponsorship delivers unparalleled brand exposure through the show’s most requested service. The sponsor will receive branding recognition on the WiFi splash page, their company name or custom brand message as the WiFi password, strategic and extensive signage placement onsite promoting the WiFi, promotions both pre-show and onsite via attendee emails and social media, and so much more.
Exclusive opportunity.
Essential utility. Exceptional ROI.
Lanyards – $12,000 (Each / Max of two sponsors)
Place your company’s brand around every attendee’s neck as the official lanyard sponsor. Just provide the lanyards and let the attendees do your advertising for you! Sponsor to provide minimum of 10,000 lanyards for distribution, and Coverings Show Management will provide fulfillment details.
New – Where in the World Map (Exclusive) – $3,000
Coverings attracts attendees from all 50 U.S. states and 120+ countries! Attendees can pin where they are from on the “Where in the World?”
map located in the LVCC Grand Lobby. Sponsorship includes highlighting your headquarters (and branch locations, if applicable) on the map as well as your logo on the map wall. A fun way to engage attendees!
New – Coverings Central – $30,000
Coverings Central is the go-to destination for connection, creativity, and community. Centrally located in the LVCC Grand Lobby, this lively lounge space features interactive experiences, including:
With prominent sponsor branding throughout, Coverings Central offers a dynamic setting to engage attendees and leave a lasting impression. As the sponsor, your brand will be associated with one of the most popular and talked-about areas at the show.
Do you have an idea that would enhance Coverings Central?
Let’s talk about it!
Sponsored Blog Post – $750 (content must be approved by show management)
Position your company as a subject matter expert and a resource to the industry by contributing to the popular Coverings blog. The blog is frequented by registered and prospective attendees as a key source of show and industry information.
Your Post Includes:
Your Post will be promoted on:
Coverings Mobile App – $12,000
Each year, attendees rely on the Coverings mobile app as their go-to show guide. As the exclusive source for schedules, maps, and exhibitor info, the app offers prime brand exposure for the sponsor—both in-app and across all promotional channels.
Monthly Newsletter Advertising – $2,500
Expand your reach and advertise in Coverings’ popular monthly e-newsletter – Coverings Connected. Distributed to 50,000+ tile & stone industry professionals each month, Coverings Connected is the perfect way to build brand awareness, drive traffic to your website, and generate new sales leads. Choose one advertising option below per month, for two consecutive months (selected at time of purchase), for only $2,500!
Sponsor Spotlight
Showcase your company as a subject matter expert in the Coverings Connected. Sponsor to provide up to 100 words, a headline, hyperlink, and image detailing your product or service. Approved content may also be shared on select Coverings social media channels.
Video
Bring your message to life with a 30-60 second video showcasing your company and offerings. Sponsor to provide hyperlink to hosted video, headline, and up to 40 words describing the video content. Approved content may also be shared on select Coverings social media channels.
New – Attendee Segment Email – $3,500 (One opportunity per attendee segment available)
Shine in the inbox with a Sponsor Spotlight in an attendee email. Includes your image and text link, plus the ability to target a specific audience segment (Architect/Designer, Contractor/Installer, Distributor, Retailer, Fabricator, Builder/Remodeler).
New – “Know Before You Go” Email – $4,500 (Content must be approved by Show Management)
Welcome attendees to Coverings 2026 by having your custom message displayed near the top of the popular “Know Before You Go” email sent to all pre-registered attendees the week before Coverings. Sponsorship includes headline, image, two hyperlinks, and up to 50 words of text.
New – Onsite Daily Emails – $2,500 For one email or $6,000 for all four days
Put your brand in front of attendees each day of Coverings with a logo in the email header and a mid-email banner ad. Buy one daily email for $2,500 or all four for $6,000. Days assigned on a first-come, first-served basis.
Website Banner Ad – $3,500 (Max of four opportunities)
The tile and stone industry visits Coverings.com year-round to stay on top of industry happenings and trends. Position your brand as an industry leader by purchasing a low-cost, high-ROI banner ad that will be displayed on the homepage for 3 months. Advertiser receives ad click-count.
Premier Exposure Package – $8,000 (Max of four opportunities)
Make an impact online with this digital branding package that includes:
Digital Profile Packages & Ads – $495 – $1,495
Stand out on the online floor plan—and at Coverings—with wallet-friendly digital profile add-ons. Choose to enhance your online Coverings floor map or directory listing with the addition of a video, press release, show specials and more! Log in to your exhibitor portal to learn more, view an example of an upgraded listing, and purchase today.
New – Marketplace Page Ad – $2,000 (Discounted to $1,000 with the purchase of the Premier Exposure Package)
Stand out on key locations of the Coverings Exhibitor Hub, including:
New – Static Banner Ad – $695 (Max of six advertisers)
Showcase your brand and drive traffic to your booth with this rotating banner display.
Show Floor Map Booth Logo – $495
Allow everyone to find you easily on the show floor by adding your logo to your booth location on the digital show floor map.
Contractor Show Floor Tour Stop – $500
Be a featured stop on the Coverings Contractor Tour and get five minutes to present to up to 30 installers. Includes attendee list for follow-up.
Tours run Monday–Wednesday at 11 AM; join one or all three for $500 each—perfect for Centra Hall exhibitors showcasing tools and installation products!
Event Boost – $1,500
Hosting an off-site event during Coverings? Let us help you spread the word with email, app, website, and social media promotion—whether you’re targeting all attendees or a specific group.
Beer or Wine Happy Hour – $2,500
Draw crowds with in-booth beverage service! Choose one afternoon (Monday–Wednesday, 3:30–5:30 PM) to serve a keg of beer or 100 glasses of wine with bartender, booth signage, and promotion in the app and attendee emails. You’ll also receive drinks tickets to distribute directly from your booth!
RACK (Random Act of Conference Kindness) – $3,500 (Max of two sponsors)
Increase traffic to your booth and build goodwill with attendees by becoming a RACK sponsor at Coverings 2026. Staff will distribute gift vouchers to 200 attendees at registration, which can only be redeemed at your booth for a $5 gift card or similar prize. Sponsor is responsible for purchasing and providing the giveaways.
Galvanize Women’s Lounge
Coverings Beer Garden – $10,000 (Max of two sponsors)
Be one of two sponsors of the popular Coverings Beer Garden and drive booth traffic with 300 branded drink tickets. Includes signage on the structure, banner, charging station, and cocktail napkins—plus ongoing pre-show and on-site promotion. The Beer Garden is open daily at noon.
Trends & Solutions Stage
Showcase your product, trend, or innovation in a 20-minute session on the Trends & Solutions Stage at Coverings 2026. Gain exposure through pre-show and on-site promotions, and receive a scanned list of attendees from your session for easy follow-up.
CID Awards Reception – $6,500
The Coverings Installation & Design (CID) Awards Reception is a can’t-miss event at Coverings. Attracting 100+ residential and commercial architects, designers, contractors, and installers (and media, too!), this is an influential group you want to mix and mingle with.
Sponsor will receive:
Rock Stars Program – $7,500
Become the exclusive sponsor of the Coverings Rock Stars – An Emerging Leaders Program! This esteemed program has recognized the most promising young talent in the tile and stone industry over its ten-year history. As the sponsor, you will enjoy extensive benefits both during the call for nominations and on-site at the Awards Ceremony, including:
VIP Press & Influencers Reception – $8,000
Monday, March 30
Sponsor and attend one of the most coveted events at Coverings. This reception includes more than 40 key industry publications with editors, writers, and bloggers. Plus, Coverings board members, influencers, and specifiers from leading agencies will be in attendance. This is an exceptional opportunity to network with influential media contacts in an intimate setting. The exclusive sponsor will receive:
VIP Specifier Opportunities:
Wednesday Lunch – $2,500 (sponsor provides lunch, or $5,000 Coverings provides lunch)
Host the VIP Specifiers for lunch on Wednesday, April 1, 12:00 – 1:00 p.m., either in your booth (if space is available) or in a meeting room off the show floor. This is an outstanding opportunity to connect one-on-one with this elite group. Your logo will be included on the VIP Specifier Program itinerary and your company will be suggested for their one-to-one appointments on Thursday.
Wednesday Dinner – $6,000
Receive two invitations to the VIP Specifier Dinner on Wednesday, April 1 at a local Vegas restaurant. Sponsorship includes an introduction and brief speaking opportunity, logo on the program itinerary and dinner menu, and your company will be suggested for their one-to-one appointments on Thursday.
Swag Bag Giveaway – $1,000 (Max of five sponsors, or be the exclusive sponsor for $5,000)
The VIP Specifiers will receive a high-end bag as part of their participation. Provide an upscale giveaway and pieces of literature to entice the specifiers to learn more about your brand and products or choose to become the exclusive bag sponsor and receive your logo on the bag and be the only Coverings exhibitor able to include swag. Your company will also be suggested for the one-to-one appointments on Thursday.
Maximize your brand exposure with four comprehensive sponsorship levels designed to elevate your presence at Coverings 2026.
Choose from Club, Cornerstone, Crystal, or Crown —each strategically crafted to position your brand in front of tile and stone industry professionals. These all-inclusive tiers combine high-visibility logo placements, digital marketing enhancements, exclusive event access, and premium spotlight opportunities to ensure maximum impact. Your investment works before, during, and after the event, creating lasting connections and driving meaningful engagement with attendees throughout Coverings 2026.
Crown – $30K
Crystal – $20K
Cornerstone – $10K
Club – $5K
The higher your level, the larger your logo! Crown Level sponsors also receive 300-word description on Coverings.com.
For more information on sponsorship levels, click here.
**Content must be approved by and scheduled with Coverings Show Management
Whether you’re seeking customized marketing solutions or need more information about the sponsorship options in this brochure, the Coverings Show Management team is here to help. Connect with Annmarie to make the most of your presence at North America’s leading tile and stone event!
Annmarie Kennick
+1 706-200-9000