The Installation & Design Experience provides an opportunity for Coverings show attendees to experience first-hand, numerous types of tile installations. The area will showcase today’s best practices relative to a multitude of different tile installations, why tile is a great product choice compared to other materials, how to become and find certified tile installers, and so much more.
The National Tile Contractors Association (NTCA) will be conducting live demonstrations in the lounge area, where trained and certified crews will educate attendees on the proper installation of large-format tile and gauged porcelain tile panels and slabs, as well as the importance of substrate preparation. Lunch, Happy Hour, giveaways and a game show in the late afternoon will also take place in the lounge.
CTEF will be showcasing the features and benefits of the Certified Tile Installer (CTI) program and its importance to the qualified labor as found in the TCNA Handbook and also contained in the Avitru (formerly ARCOM) MasterSpec for construction specifications.
A new feature for Coverings 2020 includes a Brand + Business Building Zone where attendees can get a professional headshot taken, create a video pitch for their social media channels and website, and create a video elevator pitch to use for promotion. These business building resources are complimentary to attendees.
Special programs and events are also being planned, such as guided tours for attendees, product giveaways, lunch, happy hours, and customized games featuring ceramic tile related content. This expanded and vibrant area of the show floor will be a great hub for learning, sharing best practices, and networking.